Justin Bieber and Tim Hortons team up for “Biebs Brew”

Justin Bieber and Tim Hortons team up for “Biebs Brew”

Justin Bieber Tim hortons Canada

Following the success of the Timbiebs that hit local Timmies earlier this year, the Canadian-born pop-star and the coffee giant have partnered once again for  a Justin Bieber and Tim Hortons collab “Biebs Brew”.

Revealed in an ad on Twitter, Justin Bieber is back with a co-created French Vanilla Cold Brew. From the beginning “Timbiebs was a huge success – truly beyond all of our expectations – and what made it so great was the authenticity of the partnership,” said Hope Bagozzi, Chief Marketing Officer for Tim Hortons.

Mark your calendars, as the drink will hit stores and drive-thrus just in time for summer on June 6. Timbiebs will also be back for the full Bieber x Tim Hortons experience.

Justin Bieber Tim hortons Canada

 

In product brainstorms with the Tims team for the second collab, Justin shared that he prefers his coffee on ice, which led to working on a new flavour of Tim Hortons Cold Brew, which is made with 100 per cent ethically sourced premium Arabica beans and is slowly cold steeped for 16 hours to enhance the bold and smooth flavour.

Also inspired by a slight sweet tooth and his love for hints of delicious vanilla flavouring in his coffee, Justin and our beverage innovation team developed a creamy French Vanilla flavour to go with our Cold Brew. Biebs Brew is the perfect blend of those two beloved Tims flavours.

Justin Bieber Tim hortons Canada

“We couldn’t stop at Timbiebs, we needed a Biebs Brew too. And we are bringing both to Tims next month,” said Justin. “Doing a Tim Hortons collab had always been a dream of mine. I grew up on Tim Hortons and it’s always been something close to my heart.”

All three Timbiebs flavours – Chocolate White Fudge, Sour Cream Chocolate Chip, and Birthday Cake Waffle flavours – will return to Tims restaurants in Canada and the United States along with Biebs Brew on June 6.

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